Senior technical direction.Without the agency overhead.
I provide fractional CTO leadership, automated workflows, and resilient systems for growing businesses. Fifteen years directing commercial operations across the UK and Asia, an MBA in International Business (awarded with Distinction), and deep hands-on infrastructure roots. Strictly limited to two or three concurrent retainers.
Direct technical leadership. No intermediaries.
You work directly with an experienced engineer who reads both the financial statements and the codebase. No junior handoffs, no sales teams.
Fractional CTO & Technical Governance
Senior technology leadership for founders and executive teams. I evaluate software investments against commercial reality, audit external development agencies, and set pragmatic roadmaps.
- Aligning technical spend with business runway
- External agency code reviews and PR audits
- Objective sounding board for founder decisions
Process & Workflow Automation
Replacing repetitive manual work and fragile spreadsheet chains with deterministic, auditable software pipelines. Your team spends less time on administrative drag and more on core business.
- Replacing spreadsheet glue and manual data entry
- Deterministic Python scripts and API integrations
- Lightweight, maintainable internal tools
Resilient Systems & Infrastructure
Architecting clean Linux, containerized, and edge infrastructure that runs quietly with minimal ongoing overhead. Unwinding runaway cloud bills and reducing proprietary vendor lock-in.
- Linux systems, Proxmox virtualization, and Docker
- Cloud bill audits and infrastructure rightsizing
- Zero-trust private networking and secure access
How We Engage
High-impact, low-friction models designed for direct execution without administrative bloat.
2-Week Systems Diagnostic
A focused, fixed-scope evaluation of your systems architecture, codebase, agency deliverables, and operational bottlenecks.
- Complete Systems Architecture Blueprint
- Codebase & Vendor Deliverable Audit
- Prioritized Operational Action Plan
Fractional CTO Retainer
Dedicated strategic technology leadership and hands-on governance. Ongoing sparring for founders, keeping dev agencies accountable, and architecting resilient automation.
- Weekly architectural and roadmap reviews
- External agency oversight and PR audits
- Priority asynchronous strategic sounding board
Executive On-Site Intensives
Dedicated in-person working sessions for pivotal moments: quarterly board strategy reviews, agency turnarounds, or system overhaul kickoffs.
- In-person strategic executive alignment
- Intensive architecture and vendor audit sprints
- UK and international travel by advance arrangement
Explicit Scope Boundaries
To ensure direct principal focus, Amplify Strategies does not provide outsourced junior developer teams, build greenfield consumer apps from scratch, or provide round-the-clock helpdesk support. You engage a senior systems architect and advisor for high-impact direction and architecture.
Senior Systems Architecture. Grounded in Business Reality.
Technical decisions made in isolation from business economics create waste. Commercial decisions made without understanding system architecture create fragility. My practice unites both disciplines.
Lifelong Systems & Infrastructure Roots
Decades of immersion in bare-metal hardware, operating systems, and networking. Deep practical mastery of Linux, containerized clusters, and modern edge infrastructure without vendor lock-in.
Agency & Vendor Accountability
Reviewing code, pull requests, and technical deliverables on your behalf. Ensuring external suppliers deliver clean, maintainable systems without inflated invoices or licensing lock-in.
MBA in International Business
Graduated with Distinction. Business strategy and corporate finance combined with engineering reality. Technical recommendations are grounded in cash flow, margin impact, and long-term maintainability.
Capped Client Capacity
I take on a maximum of two to three advisory retainers at any time, ensuring immediate availability, deep context, and genuine focus.
Start a Confidential Discussion.
Direct principal advisory. Confidential, pragmatic engineering counsel.